VANM

January 1, 2019

May 1, 2019

ICO Information

ICOs Description

Challenges

  • Traditional digital advertising has lost its edge. Pop-up ads get largely ignored or blocked by consumers.
  • Effective digital advertising is unaffordable and ineffective for small businesses to reach local focus groups.
  • Local retail markets are tightening up through competition from e-commerce platforms.

Solution

  • Users get access to a search engine for local deals, events and offers on-demand in real-time.
  • 50% of the advertising revenue is shared with the users.
  • Local markets can claim customer awareness through targeted ads below market costs.
  • Local markets are strengthened through more customer awareness.
  • User data is anonymized and only evaluated with consent against appropriate remuneration.

Vision

  • Local advertising will be an attractive and helpful guide in finding local offers and entertainment on-demand.
  • The local economy will be strengthened through increased customer awareness.
  • VANM services enable reasonable spending on local advertising to help even small businesses establish contact with potential customers.
  • We preserve the attractiveness of the cities in which we live.
  • Customers are rewarded for their advertising consumption, feedback and sharing, while their private information remains protected.

VANM – power to the city you live in

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